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EP068: Building a Tribe of Loyal Followers via Your Own Conference - with PT Money

By Chris Peach

Phillip Taylor, AKA PT Money, and I sit down at FINCON 2017 from Dallas, TX. Fincon is the conference PT actually started in 2011 as a way for people inside the world of financial blogging to come together and create a community that had never been created until then. Fast forward just a few years later, and FINCON started to take on it’s own identity. Lifelong friendships have formed, small blogs have turned into multi-million dollar media empires, and the people who attend now label themselves FINCONNERS. Which is why the conference continues to grow each year, with over 1,700 people flying into Dallas to be part of what FINCON 2017. Inside the episode we break down: How PT started his first conference and how he found people to attend How he has been able to grow a tribe of “FinConners” What were some of the biggest challenges getting started How he has had to pivot the initial conference idea to what it is today Why FINCON doesn’t feel like a conference, but rather a vacation All the show notes, links, and anything PT and I mentioned can be found at https://www.moneypeach.com/session68  

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