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156 Andrew Mason - An Appetite for Creation

By Harry Duran

If you’ve ever used Groupon to grab a discount at a local business then you can thank Andrew Mason for that. He’s the founder and former CEO and he has an appetite for creating cool and useful products like Groupon. Four years ago he took the idea of Groupon’s ability to use a phone’s GPS to provide discounts to its customers and applied it to location-based audio tours with a company called Detour. His latest venture, Descript, the world’s first audio processor, is geared towards anyone who works with audio and is in need of transcription services. With the ability to transcribe hours of audio in under five minutes, Descript is a tool that podcasters might want to take note of. But the real magic of Descript is its ability to edit audio by editing text. Magic! Listen in to find out what else Descript can do, it may just be the tool you’ve been waiting for. 05:32 - Andrew’s company, Detour, and its role in the podcasting space 07:11 - If he thought Detour would be as easily consumed as podcasts are 08:42 - The potential of taking snippets of Detour to use for a podcast 10:15 - What he’s learned from launching Detour 11:46 - How the idea of his transcription tool, Descript was born 14:43 - My first thoughts on Descript 15:39 - Descript’s ability to insert voices and delete words 17:56 - Andrew talks about how Descript can be integrated into your workflow 22:42 - Descript’s machine-learning capabilities 24:15 - Andrew describes who can benefit from using Descript 26:54 - Descript’s goal in the future 28:10 - Descript’s ability to conduct phonetic analysis of words 28:43 - If Descript’s technology is new or if it was already around 29:36 - What has him excited about the podcasting space 31:09 - His two favorite podcasts 32:12 - If the desire to create things has always been in his blood 33:41 - The person who showed him what hard work looks like 35:57 - What he’s learned from previous experiences in his career 39:12 - If a podcast is in Descript’s future 40:44 - Why he loves podcasts and The Daily podcast 42:32 - What he learned about empathy and judgment at Groupon 44:38 - The one most misunderstood thing about him Full Show Notes:

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