9: Phil Greenwood | "How to Turn Your Frontline into a Growth Engine"
For the ~season finale~... 🥁 We host Phil Greenwood: CEO of WCS Group! Law graduate, Sales Guru and all-round lovely guy. Phil has a true growth mindset. Himself and Peter Durkin talk acquisitions, scaling culture – and empowering frontline employees to be sales leaders 📈 Phil, it was a total pleasure to have you! And huge kudos to the team at WCS Group for keeping 'business as usual' throughout the pandemic 👏👏👏 Don't underestimate the power of an agile frontline. We've seen it in action. It creates loyalty. Better relationships. Increased retention. Better customer service – much better. After all, they are the closest connection you have with your customers. Your frontline is your greatest underused asset. And the companies who equip theirs best now, will be those who win later.