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109 Nico Johnson | The Struggles of Getting Your Podcast off the Ground

By Harry Duran

Nico Johnson has over 10 years of experience in solar project development and PV sales. Nico is also the host of Sun Cast, a podcast about the solar industry in Latin America. Nico discusses some of his struggles on getting his podcast off the ground, and facing the high-expectations of his sponsors. He admits that when you’re so well connected in your industry, it’s the fear of success that holds you back; not the fear of failure. 04:15 - Be sure to visit the Green Door in Chicago. You will need a secret passcode in order to get in. 07:00 - Podcast Movement is the number one event to go to, as a podcaster. 13:20 - Why did my interview with Chase Reeves resonate so strongly with Nico? 19:45 - Nico spends a lot of time on production, which is why he only has 13 episodes released right now. 24:15 - As Podcast Junkie fans may know, I usually only invite podcasters who have at least 50 episodes under their belt. Why is Nico an exception? 29:15 - Nico’s wife made him write out a business plan for his podcast. 33:20 - Nico has felt like a total failure to his audience. 39:05 - In February, a sponsor cut Nico a check for $6,000, to see where hs podcast would go. 43:05 - Nico realized he was letting his sponsor down, and has been working hard to get the results he promised him. 51:55 - Nico discusses the format he plans to use for his podcast. 55:20 - Nico gets between 500-700 downloads per episode. 56:30 - What are some of Nico’s favorite autobiographies? 01:01:20 - What gets scheduled in your calendar, is actually what gets done. 01:03:30 - What has Nico changed his mind about recently? 01:06:10 - What’s the most misunderstood thing about Nico? FULL SHOW NOTES: http://www.podcastjunkies.com/nico-johnson-interview/  

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