Q1 What was the biggest change in paid search for you this year? Q2 What is something that was really positive that changed in PPC in 2019 in your opinion? Q3 What is something that was negative that changed in PPC in 2019 in your opinion? Q4 What is something that you were looking forward to happening that did not happen in PPC in 2019? Q5 What PPC trend or topic do you NOT want to hear about again in 2020? Q6 What was your biggest takeaway for PPC in 2019 (lesson learned, success story, thing that you thought would work, but didn't, etc.)? Q7 Are there things that were on your to do list that you didn’t get to in 2019? Q8 What’s on your list for Q1 2020? (2020 PPC Wish List is the next chat’s topic too!).