#008 - The Importance of Values, Fit, and Networking in Franchising ft. Aubree Coderre
By Erin Carpenter
Aubree Coderre has spent about four years in the franchise space. While that makes her a relative newbie, her voracious appetite for education and networking has helped her learn the industry inside and out. This week, Erin sits down with Aubree to cover a range of topics related to franchise investment and ownership, learning Aubree’s tips to help franchisees thrive. What We Cover Introducing Aubree Coderre, National Sales Manager at C Squared Social What is a franchise’s “secret sauce”? The importance of values alignment between franchisee and franchisor Networking, education, and mentorship opportunities The lifestyle shift from employee to business owner Erin’s three questions Resources We Mention * C Squared Social * Zoracle Profiles * International Franchise Association * Franchise Business Network * Multi-Unit Franchising Conference * Franchise Update Media Group * Franchise Business Review * Jenna Lamb, Nothing Bundt Cakes * Mary Ann O’Connell, Fran Wise * Rebecca Monet, Zoracle Profiles * Deb Evans, Deb Evans Consulting * Aubree’s LinkedIn * Aubree’s Instagram * Aubree’s Twitter Get Inspired by Aubree * “Just because a system is a system doesn’t mean it will work for everybody.” * “Your values, what motivates you, what drives you, is really important for you to be successful long term.” * “Always be authentic and always be honest. Commit to who you are and owning that is the best thing you can do for yourself.” * “Show up. Be present. Get involved. Be engaged.” What Do You Think? We’d love to hear from you! Share your thoughts on Facebook or Twitter, or leave a review on iTunes. Your honest reviews help others discover the series and start their franchise journeys. Let’s Stay Connected * Franchise Rising Website * Franchise Rising Facebook * Franchise Rising Instagram * Franchise Rising Twitter * Franchise Rising YouTube Subscribe to the show to hear more episodes like this!