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Speak Like Your Ideal Customer – Jeffrey Shaw

By Scott King

This episode is all about writing and creating content using your customer s own language. My next guest, Jeffrey Shaw (@JeffreyShaw1 ), talks to me about how to help businesses stand out, attract their ideal customers, and create brand loyalty that supersedes price. His latest book, LINGO, helps business owners and entrepreneurs understand their ideal customer on […] The post Speak Like Your Ideal Customer – Jeffrey Shaw appeared first on Scott King.

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