Psychology of Scarcity Marketing - How to apply it in Dental Marketing for your Dental Business w/ Dr. Gireesh Likhyani // Ep. #07

By Gireesh Likhyani

Psychology of Scarcity Marketing - How to apply it in Dental Marketing for your Dental Business Scarcity induces impulse buying Scarcity can be deeply understood in 4 parts: 1 Exclusivity  2 Rarity  3 Excess Demand  4 Urgency The more we dig down deeper, the more we get insights from the data The best strategy is to breakdown what huge brands are doing and more importantly how huge brands are using Scarcity Marketing in getting huge sales Apple is amongst one of the most famous brands; taking advantage of Scarcity Marketing We'll be posting more about Psychology of Marketing in coming sessions You can check out Episode 3 and Episode 5 on Color Psychology and Pricing Decoy Dive into this Episode Cheers guys! Stay Tuned. For more updates, you can follow us on Facebook, Instagram and Twitter: @underdogdentist If you have any questions or suggestions, please get back to us at show@underdogdentist.com

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