46) Making sustainability sexy and desirable with serial ecopreneur and ‘ECOrenaissance’ author Marci Zaroff
By Kaméa Chayne - Eco Creative, Social Entrepreneur, Author, Holistic Health Coach
What does it mean that we're now beginning an “Eco-Renaissance”? Rather than guilting or shaming people into being more eco-friendly, which might really just push people away, how can we attract people into sustainability so that they naturally and excitedly want to be a part of this movement? Serial ecopreneur (MetaWear, Under the Canopy, Farm to Home Organic, Good Catch Foods, Beyond Brands, Institute for Integrative Nutrition... etc.) and author of the new book ECOrenaissance, Marci Zaroff, shares her wisdom on this episode. HIGHLIGHTS: [6:09] Marci's journey through entrepreneurship and starting her many different brands and products. [9:20] One of the biggest struggles Marci has faced throughout the years. [13:53] Marci: "Design and redesign can change the world." [14:40] Kaméa: "What's been key to you becoming a successful, serial entrepreneur within sustainability? [18:46] Marci: "I believe we have to meet people where they are." [23:34] Kaméa: "What were your motivations for writing your new book, ECOrenaissance? [25:13] Marci: "Style and sustainability are not mutually exclusive." Thanks for bringing your light! Find the full show notes with links and resources at www.greendreamer.com, and share your #1 takeaway from the episode tagging our featured guest and me @KameaChayne to spread the light and to let us know you're tuning in!