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eObuwie.pl - Redefining Omnichannel, Ignoring Limitations

By CIONET

eObuwie.pl offers over 50,000 models of shoes and they are selling most of them in fully digital brick-and-mortar stores with no merchandise exposition and 4 to 24 hour delivery time. This biggest online footwear retailer in Poland decided to fix all the problems of online shopping (inability to try on selected shoes) and offline shopping (difficulty to search and incomplete stock) by creating a completely unique omnichannel experience. In this episode of #LeadershipDeepDive Hendrik Deckers talks to Jarosław Hoffmann, former CIO of eObuwie and the company's Head of Retail, Konrad Jezierski. Table of Contents: 01:00 - Konrad Jezierski, Head of Retail at eObuwie.pl 01:44 - Digital physical stores 16:10 - The results of the project 19:09 - How business and IT collaborated 21:01 - What makes your IT department exceptional? 22:54 - What drives you in your job? 26:35 - What's unique in your organisation to make it successful? 28:21 - esize.me - 3D scanner for shoe size measurement and generating custom insoles 27:28 - Jarosław Hoffmann, former CIO of eObuwie.pl 34:56 - How IT is organised at eObuwie 36:46 - What is your management style? 38:39 - What makes your team follow your lead? 39:45 - Jaroslaw's MBTI profile 44:06 - What values do you want to pass on to your children? 45:51 - Jaroslaw's advice to future digital leaders LEADERSHIP DEEP DIVE In the Leadership Deep Dive series we meet with the top CIOs in Europe. We are exploring what makes great digital leaders tick: how they lead and manage people, how they approach the intersection of business and technology, how they make decisions. What are their personality types and management styles? How do they manage the demands of their complex and challenging role? Subscribe to our channel to listen to in-depth conversations with Digital Leaders! CIONET CIONET connects over 8000 ambitious digital leaders and businesses in 15 countries around the globe. Our community is built by CIOs from hundreds of global brands like Coca-Cola, Renault, Maersk, Barcelona Supercomputing Center, Bulgari, Daimler, Randstad, GE, Roche, as well as leading local companies in EU, South America and Asia. https://www.cionet.com/

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