Scaling CreativeLive - Why Playing It Safe Is The New Risky... with Chase Jarvis

By Mike Dillard

I’ve never taken on investment capital for any of my businesses. I’ve always felt that a business worth investing in is making a profit, but if it’s making a profit, there’s no need to sell equity and take on debt in order to grow. Well today’s conversation with Chase Jarvis has shifted my thinking on that. Chase is a world-renowned photographer who made his mark shooting campaigns for Volvo, Nike, Apple, Microsoft, Columbia Sportswear, REI, Honda, and Red Bull to name just a few, and in 2010, he started CreativeLive.com Over the past few years, Creative has become one of the most successful e-learning platforms in the world, with over 2 million members, and content produced by the best teachers in the world, such as Tim Ferriss, Ramit Sethi, and Ryan Holiday. So today we’re going to sit down with Chase to learn the story behind its inception, and some of his biggest lessons learned when it comes to growing the company, including their decision to raise investment capital. One of the single biggest takeaways from this episode was his conclusion that it can actually be riskier to play it safe when it comes to business today. If you have a proven idea and a product that people are buying, your best move is to scale as fast as possible, because if you don’t, someone else will. It is definitely food for thought, and this was just one of many incredibly valuable insights from today’s lesson.

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