#012: Karthik Srinivasan on Using Your Personal Brand to Escape the Rat Race

By Sivaraman Swaminathan

Karthik Srinivasan is one India’s leading Communications Strategy Consultants and an Expert in the field of Personal Branding.  In this episode, Karthik speaks to Swami about how he discovered and fell in love with Advertising, his views on Best Practices related to building Personal Brands, and his latest book, “Be Social: Building Brand YOU Online”.

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