Rob Käll has achieved the real American Dream. He immigrated from Sweden in his early 20’s wanting to become a Rockstar in Miami. But this dream was short-lived and he quickly pivoted into start-ups as a technical talent. Over the course of 10 years, he went on to apply lessons from a failed start-up he was employed at to building 3 businesses and selling them for a total of close to $100 Million. In this episode, Rob takes us through his path and how the exits came about. We also learn about his perspective and the difference in being a start-up founder and a senior executive for a public company, and key lessons he learned to apply to his businesses that help them become successful where others failed. Uninterested in retiring, Rob has now founded his next company in his new field he is passionate about – Artificial Intelligence. Rob’s Links Linkedin - https://www.linkedin.com/in/robertkall Twitter - https://twitter.com/robertkall Where are we: Sam – Florida Rob – Barcelona, Space Recommended: Losing My Virginity – Richard Branson How To Get Rich – Felix Dennis Art of the Start – Guy Kawasaki The 4 Hour Work Week - Tim Ferriss Discussed: http://www.cien.ai/ - Rob’s new Artificial Intelligence start-up https://www.realpage.com/ - Property management software and rental housing management solutions https://www.coworker.com/ - Find your perfect coworking space in 100+ countries Show notes: 04:40 - How Rob and Sam met 04:21 - Start up space in Barcelona 06:06 - Becoming a rockstar in the U.S. 07:13 - Coding for a corporate company 11:55 - Starting a real estate technology company 15:35 - Buying the company and creating an exit 16:33 - Working as an Executive at eNeighborhoods 22:20 - Taking the next step towards a CEO 23:40 - Tracking and owning you KPI 24:40 - Building a partnership with Tripadvisor 33:10 - People, Process and Product 34:40 - Advice for aspiring startup entrepreneurs 35:20 - Hiring quality employees 36:40 - Investing in real-estate and coworker.com 39:40 - Dealing with difficult situation 41:40 - Sales Productivity 43:00 - Working in alignment with core values If you enjoyed this episode, do us a favor and share it! Also if you haven't already, please take a minute to leave us a 5-star review on iTunes and claim your bonus here! Copyright 2016. All rights reserved. Read our disclaimer here.