Ep31 - How to transition from being a corporate engineer to a startup sales person? An interview with Holstein Wong

By The Front Line

How do you transition from a corporate engineer role to a startup sales role in an Australian company in full growth mode? Listen to Holstein Wong's inspiring story about how she transitions from being a user of the tech to a seller of that same tech. Holstein uses her practical experience with the solution to her sales pitch, as she truly believes sales should sell what people want to buy. We discuss the added bonus of having a social capital in the sales process through authenticity, credibility & personal touch that enables successful sales. We detail the differences between engineers & sales people, their different approaches and attitudes. We also discuss the cultural shift necessary for an organisation to grow globally. Lastly, we discuss how a formalised sales process helps an organisation be more sales efficient & scalable as well. It's also conducive to the right metrics. Join us in another exhilarating episode talking about #Sales & #Marketing #salesandmarketing Holstein Wong LinkedIn: https://www.linkedin.com/in/holsteinwong/ --- Send in a voice message: https://anchor.fm/the-front-line/message

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