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E349: How To Use A Book To Propel Your Business With Scott Lorenz

By Marc Guberti

Scott Lorenz is a book publicist and President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. He works with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. He's handled publicity for books by CEOs, CIA Officers, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC News, New York Times, Nightline, TIME, PBS, LA Times, USA Today, Washington Post, Woman's World, & Howard Stern to name a few. Quotes To Remember: "Everything is available to everyone." "When you have no money, you have to get creative." "The more awards you win, the more credibility you will win."   What You'll Learn: How to get more publicity for your books How to apply for and win book awards The best social networks to find and reach out to the media How to get publicity for your book on a shoestring budget Success habits    Key Links From The Episode:  Want to see how we can work together? Schedule a free strategy call here.  Scott's site Westwind Communications Grow Your Influence Book Series

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