Mature, pop-oriented R&B is the primary mode of Reginald Lamar Williams, Jr., a Nashville, Tennessee-based native of Florida who goes by R.LUM.R.
Equipped with a vocal range that includes a legitimate and judiciously deployed falsetto, Williams made strides in 2015 with "Show Me" and "Be Honest," atmospheric yet rhythmic ballads he self-released as singles. Additional tracks followed in 2016, including the similarly moody "Nothing New," released on the Doghouse
label. Later that year, through PRMD
, Williams issued "Frustrated," easily his most popular song to that point. It was trailed in early 2017 by "Love Less," also supported by PRMD
. ~ Andy Kellman, Rovi