The band, which is currently in the studio working on its fourth album, is riding high on the success of its last project Hope, which released in 2016 via Glassnote Music (world ex-Canada) / Six Shooter Records (Canada). "Spirits" became a runaway hit for The Strumbellas, hitting #1 on the Billboard Alternative Songs chart and cracking the international market in countries including Germany, Italy and France. In 2017, they won the iHeartRadio Music award for Best New Alternative Rock Artist of the Year and collected the JUNO Award for Single of the Year.
For The Strumbellas, though, accolades are secondary to connecting with their fans, and making sure their music is received the way that they intended. "If we can add a little of color to somebody's day, that's the ball game for me," says Ritter. "Everything we put out is genuine," adds Ward. "I want 10 million people to sing these songs in my lifetime and I can be there to sing it with them in the crowd, on the same level. I just want everyone to believe in it and love it and be part of the journey.