Following on from the runaway success of last year’s "Drunk And I Miss You" and GASHI-collaboration "Coming Down" the multifaceted KIDDO returns with her latest, addictive sound.
"Dead Alive", a retro-tinged tune with bags of swagger and KIDDO’s signature, instantly distinctive tones. With a bass-driven trap beat, she merges vintage and modern sounds for a totally fresh pop feel. It’s all about that feeling of being restless and wanting to feel alive, with KIDDO sharing: “Life is too short.So don’t treat it like you have all the time in the world.Being alive does not mean you live.Lately I was saying to myself, I would rather die than to be dead alive.”As KIDDO unveils more of her personality piece by piece, she allows her music and creatively charged visuals to do the talking –reeling in fans with infectious melodies and eclectic authenticity. When it comes to songwriting, KIDDO applies the same self-focus that can be found in her lyrics, explaining: “Most of the time, I sit by the piano and play a few chords, until the melodies just come to me. A really strong melody, to me, is the essence of every KIDDO song. I also always aim for super good production;I’m really meticulous when it comes to that. For me, I want my brand of pop music to involve urban sounds, but also elements of rock music and feature actual instruments.”Splitting her time between appearing as her comic character alter ego and as herself for live sessions, KIDDO is something of an enigma.