His first-ever EP has now had 7 million streams, while the video accompanying his track Better Now has had an incredible 9 million views. With his rapidly increasing number of fans hanging onto his every word on social media, it’s safe to say that Etham's unforgettable voice and vulnerable pop songs have connected in a big way.
Among those smitten by Etham's songs is Shawn Mendes, who recently revealed himself as a fan, while Picture This and James Morrison have invited Etham on tour with them. He's also recently been working with the likes of Nick Atkinson & Edd Holloway (Lewis Capaldi, Dean Lewis) who helped pen his latest single 'I Wish It Was Me'. Etham will release his debut EP this summer.