Vidya’s initial direction was medicine, not music. But it was while she was on a pre-med track at George Washington University that she indulged in her passion for music, and began posting YouTube videos. Upon graduation, Vidya took the leap and decided to pursue a music career full time.
With over 158 million views, one of Vidya’s most successful videos, Be Free, is an original song from Kuthu Fire, mixed with Malayalam folk song "Pallivaalu Bhadravattakam." Vidya's mashups have since gained worldwide recognition from the likes of Major Lazer, Diplo & Hrithik Roshan. Vidya has been featured in publications such as Billboard, LA Times, Vogue, Elle, NPR, Cosmopolitan, BuzzFeed, The Hindu, Deccan Chronicle and many more.