As a kid, Mandell earned the nickname Radio, as he used to sing almost every song that came on. Mandell has been an ambitious dreamer with an unrivalled meticulousness to his approach. After working for years as a bank manager, he knew that in order to realize his dream, a system of financial sustenance and support would be critical. Being the savvy businessman he is, Mandell used his experience managing at one of the largest financial institutions in the world, to become an entrepreneur. He started an underwear line that he himself sketches the designer for. Mandell also started a record label called New Heights Entertainment, LLC. The revenue generated from his business endeavors have played a key role in funding his music career.