Moving towards a future hybrid sound mixing electronica and hip-hop, Kronic has teamed up with rising star Raven Felix, the first female rapper signed to Wiz Khalifa’s Taylor Gang Records, for the heavy hitting ‘Feel That’. The track premiered on BBC Radio 1Xtra via Diplo’s radio show, and held the #1 spot on the Beatport Hip-Hop charts for five consecutive months, while the LA-filmed video became a fixture on MTV North America and Australia.
Catching the eyes and ears of Grammy Award-winning producer Paul Blair, best known as the driving force behind Lady Gaga’s ‘The Edge Of Glory’, Kronic signed a deal that allowed him to lend his production talents to many others. As his first order of business, Kronic co-produced ‘Bend Ova’ for Lil Jon and Tyga, which became his debut entry on the Billboard Hot 100. With his eyes open to the world of pop-production, Kronic has been kept busying crafting records for Pitbull, Justin Bieber, Jason Derulo, Chris Brown and more.