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  1. 1.
    Jenny (feat. Kiddo) - Kiddo
  2. 2.
    Don't Give a F#ck
  3. 3.
    All I Want
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  5. 5.
    Rooftop Lover
Lust in the streets, music to our ears. – Noisey
Chance has been good to Betsy Hershey, who performs her lush, abstracted pop under the name Bets. After all, it wasn’t the plan for the Los Angeles native, fresh out of music school, to play her first ever live shows at South by Southwest nor did she intend a personal project—last year’s lauded project violent femmes, a shoegaze-tinged cover album of the titular band’s 1983 debut—recorded on a whim to garner international attention. It’s just that when Bets puts her ethereal, exhilarating songs out into the world, people can’t seem to help responding.
And while a significant amount of thought and care has gone into her upcoming album, Future Color out October 26, anyone who’s previously fallen for her driving melodies and witty, catchy lyrics, will no doubt find something here to love. “It’s about my relationship with being an artist, and the ups and downs that come along with that,” she says. Part way through the recording process, a bike accident and resulting surgeries gave her a reminder about the fragility of life. But it only revved up her drive to finish the record and do what she loves. “This album is me working through this battle I’ve had with the idea of making music.”
It’s a battle she’s clearly winning—take her nearly 2 million YouTube views as proof of that. And next, she’ll take her new work on the road, touring domestically and internationally in support of Future Color through 2018 and beyond.


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