“Rather than a genre, my music follows a theme I call A.I.M.: affirmation, inspiration, and motivation,” he explains. Beloved hits like “I Need a Dollar,” “The Man,” and “Wake Me Up,” with Avicii, may not fall under the same musical umbrella, but they’re united by how they make the listener feel. That’s Blacc’s wheelhouse, the place where he excels. “After so many opportunities to talk about my music and not feel comfortable saying, ‘I’m a pop artist’ or ‘I’m a folk artist,’ I had this realization. My songwriting genre is thematic.”
All Love Everything is a generous addition to the A.I.M. catalog. It fulfills Blacc’s ambition to express the richness of familial love on songs like “Glory Days” and “Family,” while also making room for anthems about perseverance and support like “My Way” and “Corner.” Working with producers Jonas Jeberg, Jugglerz, Jon Levine, and Matt Prime, Blacc has crafted his most open-hearted album to date. Generous and warm, All Love Everything draws on soul, folk, and contemporary pop, reminding listeners that there’s no pigeonholing the human experience.