IV JAY’s soulful voice, down-to-earth charm and impressive following helped her ink a deal with Atlantic Records in March 2018. With the release of her debut EP IV, the singer solidified her place as an artist to watch and has already racked up millions of streams. She may be young but she’s wise. She hopes that her music—and journey-- inspires strength for young women just like her. “I’m all about empowerment, self-love and self-confidence,” she says. “Women are strong and powerful."